{"id":3091,"date":"2019-05-23T14:53:03","date_gmt":"2019-05-23T12:53:03","guid":{"rendered":"https:\/\/graffocean.com\/?p=3091"},"modified":"2019-06-28T15:59:49","modified_gmt":"2019-06-28T13:59:49","slug":"flyer-vs-emailing","status":"publish","type":"post","link":"https:\/\/graffocean.com\/flyer-vs-emailing\/","title":{"rendered":"Flyer VS Emailing"},"content":{"rendered":"

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Aujourd\u2019hui l\u2019\u00e9quipe a d\u00e9cid\u00e9 de partager avec vous ses petits secrets marketing en \u00e9lisant LE grand gagnant des supports de communication 2019 ?<\/p>\n

Tout d\u2019abord on va parler des flyers ! Vous savez ce sont ces petites affiches publicitaires que l\u2019on vous distribue le plus souvent dans la rue ? Elles ont pour but de promouvoir le lancement d\u2019une activit\u00e9, d\u2019un \u00e9v\u00e9nement ou d\u2019un nouveau produit.<\/p>\n

Mais depuis quelques ann\u00e9es, la digitalisation s\u2019est d\u00e9velopp\u00e9e et l’emailing est n\u00e9 ! Principal concurrent du flyer, l\u2019emailing est une m\u00e9thode marketing qui permet d\u2019envoyer des offres, informations et promotions massivement \u00e0 un ensemble de clients uniquement avec leur adresse mail.<\/p>\n

Ces deux m\u00e9thodes sont tr\u00e8s convoit\u00e9es par les entreprises. Voici donc quelques petites informations pour vous permettre de choisir le support de communication le plus adapt\u00e9 \u00e0 vos besoins :<\/p>\n

Les e-mailings <\/span><\/b>:<\/p>\n

– Ce sont des supports simples et peu co\u00fbteux \u00e0 mettre en place.<\/p>\n

– Le ciblage est nettement plus performant et les retours facilement mesurables \u2696\ufe0f<\/p>\n

– Une base de donn\u00e9es clients et le tour est jou\u00e9 !<\/p>\n

Les flyers :<\/span><\/b><\/p>\n

– Ils permettent d\u2019\u00e9changer en face \u00e0 face avec ses potentiels prospects<\/p>\n

– Ils ne n\u00e9cessitent aucune base de donn\u00e9es clients ?<\/p>\n

– Le flyer, c\u2019est laisser parler sa cr\u00e9ativit\u00e9 avec des possibilit\u00e9s infinies de formats, de couleurs, de textures et plus encore.<\/p>\n

– Le flyer est plus adapt\u00e9 pour le lancement d\u2019une entreprise ou si vous souhaitez prospecter occasionnellement aupr\u00e8s de vos prospects proches g\u00e9ographiquement.<\/p>\n

Cependant, si votre but est de fid\u00e9liser une client\u00e8le d\u00e9j\u00e0 existante, l\u2019emailing est votre alli\u00e9 n\u00b01 !<\/p>\n

Il est tr\u00e8s difficile de nommer un seul gagnant car ces deux outils sont compl\u00e9mentaires pour une communication optimale.\u00a0<\/p>\n

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Aujourd\u2019hui l\u2019\u00e9quipe a d\u00e9cid\u00e9 de partager avec vous ses petits secrets marketing en \u00e9lisant LE grand gagnant des supports de communication 2019 ?Tout d\u2019abord on va parler des flyers ! Vous savez ce sont ces petites affiches publicitaires que l\u2019on vous distribue le plus souvent dans la rue ? Elles ont pour but de promouvoir […]<\/p>\n","protected":false},"author":1,"featured_media":3090,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[19],"tags":[],"class_list":["post-3091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conseil-communication"],"yoast_head":"\nFlyer VS Emailing - Graffocean, Agence de Communication Vend\u00e9e \u00e0 Challans et Noirmoutier<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graffocean.com\/flyer-vs-emailing\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Flyer VS Emailing - Graffocean, Agence de Communication Vend\u00e9e \u00e0 Challans et Noirmoutier\" \/>\n<meta property=\"og:description\" content=\"Aujourd\u2019hui l\u2019\u00e9quipe a d\u00e9cid\u00e9 de partager avec vous ses petits secrets marketing en \u00e9lisant LE grand gagnant des supports de communication 2019 ?Tout d\u2019abord on va parler des flyers ! 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